E-business

E‑Business program is a modern specialization that combines Business Administration with Information Systems. It is considered one of the emerging and relatively rare fields at both the local and regional levels, and the demand for it has been steadily increasing due to the rapid growth of e‑commerce in the current era.

Focuses on building and managing digital business systems.

Key Achievements:

  • 🌐 Development of E-Commerce platforms
  • 🏢 E-Service system projects for organizations
  • 📱 Digital solutions for business operations management
  • 💳 Applications in payment systems and customer relationship management

Graduation Event

Professional Partnerships – Added Strength for All Programs:

The faculty adopts an educational model that integrates academic accreditation with global professional certification, through strategic partnerships with technology leaders:

  • Cisco
  • Microsoft
  • EC-Council
  • CompTIA

And other local and regional technology companies.
Example: Global CCNA Certification – Student Certificate

What do these partnerships mean for the student?

Integrating professional course content into the curriculum
Hands-on training with global tools and techniques
Qualification for international professional certifications
Enhancing graduate readiness for the job market
Bridging the gap between university and industry needs
Partnership Info
EC-Council Certificate

Value Proposition: We graduate experts in digital transformation and business management through technology.
The E‑Business Program seeks to provide distinguished educational, consulting, and training services, and to graduate academically competent students in various fields of e‑business in a manner that meets the needs of the local and regional labor market. This is achieved by employing highly qualified academic staff and providing a stimulating educational and research environment that aligns with quality standards and academic accreditation requirements.

The E‑Business Program aims to:

  • Equip students with the knowledge and skills that qualify them to become specialists in various e‑business fields (e‑commerce, e‑management, and e‑government).
  • Contribute to supplying the local and regional labor market with qualified professionals who meet the needs of this vital field.
  • Promote specialized research with a focus on applied aspects of information systems and e‑business that have a direct impact on community development.

Upon successful completion of the program, the graduate will be able to:

A. Knowledge and Understanding

A1. Explain the concepts and models of e‑business and e‑commerce.
A2. Understand electronic payment systems, digital marketing, and customer relationship management (CRM) in digital environments.
A3. Recognize the legal, security, and ethical aspects of e‑business.

B. Cognitive / Intellectual Skills

B1. Analyze e‑business models and evaluate their economic feasibility.
B2. Propose innovative digital solutions that meet market and customer needs.
B3. Assess technical and commercial risks in electronic environments.

C. Professional and Practical Skills

C1. Design, develop, and manage e‑business and e‑commerce platforms.
C2. Utilize digital marketing tools and analyze customer behavior.
C3. Manage electronic payment systems and ensure the security of digital transactions.

D. General Skills

D1. Communicate effectively with clients and partners in digital environments.
D2. Work collaboratively and manage electronic projects.
D3. Demonstrate commitment to social responsibility and ethical conduct in digital business.
  • E‑Business Consultant
  • E‑Business Manager
  • E‑Business Developer
  • Information Systems Engineer
  • Information Systems Analyst and Developer
  • Web Developer
  • Database Administrator
  • Information Security Consultant
  • Information Center Manager

The Bachelor’s degree is awarded to students upon completion of the following requirements:

  1. Successfully passing all courses required for graduation in the study plan (132 credit hours), with a minimum grade of 50% in each course.
  2. Completing the minimum study duration required for earning the degree and not exceeding the maximum number of years allowed, in accordance with the academic regulations of the credit‑hour system.
  3. Transfer students must complete no less than 50% of the total credit hours required for graduation according to the approved study plan at the time of admission, in accordance with the regulations of the Ministry of Education and Higher Education.
  4. Completion of field training requirements.
  5. Completion of the graduation project requirements.
  6. Maintaining an attendance rate of no less than 75%.

The cognitive skills acquired by students throughout their years of study in the program are distributed across the following domains:

  • Knowledge and understanding skills in various areas of the specialization, such as the fundamentals of information systems and related fields.
  • Intellectual skills, including analysis, design, and other higher‑order reasoning abilities.
  • Practical and applied skills, gained through the effective use of various software tools, proficiency in multiple programming languages, and the development of specialized information systems.
  • Transferable skills, including effective language use, writing and presenting various projects and documents, and other essential communication abilities.

What does the student study?

  • E‑Commerce
  • Digital Business Management Systems
  • Electronic Platforms Management
  • Electronic Payment Systems
  • Digital Transformation for Organizations
  • E‑Business Specialist
  • E‑Commerce Manager / Coordinator
  • Digital Marketing Specialist
  • E‑Business Systems Analyst
  • Electronic Sales Platforms Manager
  • Electronic Customer Relationship Management (E‑CRM) Specialist
  • Digital Content and Platform Management Specialist
  • E‑Commerce Data Analyst
  • Digital Business Transformation Consultant
  • Digital Entrepreneur

 

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